Searching For The Spirit of M.W.Heron...

In New Orleans there’s a party on every street, a story behind every door and a mischievous smile inviting you to be a part of it all. So, we’re asking bartenders to create a signature serve, that tastes great, is replicable and tells a great story.

  • Our Hi-Spirits BDMs will be hosting workshops throughout the country to help you develop and perfect your Signature Serve.
  • All online entries will be judged by a panel of judges on criteria listed below, and shortlisted entrants will be invited to Dublin to compete in the Southern Showdown Final.
  • The finalists will then go head-to-head at the Southern Showdown Final, showcasing their entry to fellow bartenders and industry legends for their chance to win a trip to Tales of the Cocktail in New Orleans.
Key Dates


4th February – 30th April

Finalists Announced

6th May 2019

Grand Final (Dublin)

27th May 2019

Winners Trip

July 2019

Fleur De Lis